If you haven’t heard of native advertising, don’t feel like you’re out of the loop. This term really didn’t come into use until 2012. Although it’s actually one of quite a few buzzwords related to online advertising, it’s probably one of the most significant. The reason why, is that it refers to a trend that […]
How have your sales been these past few weeks? Whether you’re meeting your current goals or looking to improve your numbers, you’re always challenging yourself to keep growing. This week, we’re here with some helpful reminders about your site content, as well as news on the latest way to reach customers who may be in […]
You work hard, you’re proud of your business, and you want everything you do to reflect that. These days, your ecommerce site is one of the most important representations of your great ideas, the excellent work you do, and the superior services and/or products you provide. So you want it to be attractive, useful, and […]
From a copywriting checklist to help you stay on track with your keyword research, to a look at some common email marketing mistakes and how to avoid them, to finding out what SEO risks are worth taking and which are not, read on to learn more!
Everyone knows efficient Search Engine Optimization (SEO) is crucial for increasing traffic to your website. But if everyone knows this, and everyone tries to create the most efficient web page for this purpose, what will give you an extra edge?
There are many comprehensive lists on how to enhance your social media profiles, but one of the most thorough and informative out there is the list by Debbie Hemley on the Social Media Examiner. They’ve recorded 26 tips to improve your social media ecommerce services, but after reading them, one really significant tip stood out.
We can’t believe it’s August already. How can you keep your conversion rate as hot as the pavement? We’re back this week with more helpful tips for you. Your Mobile App and Your Mobile Site: How to Make Them Work Want to get more users to download your mobile app? Of course you do. Linda […]
As an savvy entrepreneur, you’re always looking for ways to draw attention to your ecommerce business. We’ve got some good ideas for you this week, as well as some pointers on what you should avoid. Keep reading for information on SEO scams, Pinterest strategies, and AdWords tips!
By now, most everyone with an Internet presence knows the basics of search engine optimization, or SEO. The concept is pretty simple – Google and Bing rank your website on their search results pages according to how well they think it matches a given search term. If your website is titled “Fast Car Repairs” and […]
There are many potential reasons why your website can fail. The problem could be technical: the site may crash a lot, or be weighed down with huge video or audio files that take forever to load, resulting in frustration for your visitors. The problem could be found in the site’s design: the layout may be […]
We hope things at your ecommerce business are as hot as this smoldering July. To keep your site optimized for both users and search engines, here’s the run-down on some of the latest news and best advice.
Doing traditional SEO is kind of like completing a dull word search puzzle. You comb through the content on your site, making sure that those critical keywords are there in the right number and in the right places so your site will rank high in the SERPs. This traditional keyword strategy is important, sure, but […]
A start-up business needs SEO (search engine optimization) tools. Here’s why: SEO = advertising. Your new business needs customers, and to get them it must advertise on the Internet, because many of your customers will come to you that way, or at least do online research before buying. Your website must be high on their […]
For some industries, purchases and the journeys that lead to them may be more influenced by behavioral factors than by demographics. A new report from Compete and GroupM revealed that digital media and advertising heavily influences almost half of all purchases. Digital media and advertising aren’t the only things affecting the purchase process and decision. […]