Predictive Analytics

By | September 14, 2013

The world of ecommerce is driven by predictive analytics. This is the process of collecting and analyzing data  to gain a more specific insight into your retail strategy. Here, we break down analytics to show you why this tool should be of the utmost importance to online retailers.

The Weekly Recap: Ecommerce Trends

By | September 4, 2013

Did you enjoy your long weekend? If you’re like a lot of entrepreneurs, you probably interpreted “Labor” Day quite literally—that is, you found yourself doing some catch-up work on your day off. We hope you found some time to relax and enjoy the last few days of summer. Now, it’s time to start the new […]

Finding Inspiration for Logo Design

By | August 30, 2013

A logo is the visual representation of your business. As your business grows, you’ll find that there are even more opportunities to use your logo. Because it’s an important part of your brand, it makes sense that you want a well designed logo. The only problem is that developing a design that is exactly what […]

The Weekly Recap

By | August 26, 2013

When you’re an independent entrepreneur, you don’t have one job—you have many. One your most important duties is staying in touch with your potential customers in as many ways as possible, like providing them with hot content on your company blog, optimizing your social media profiles, and keeping your search rankings in top shape. One […]

Facebook Marketing Tips

By | August 22, 2013

Marketing your business on Facebook has seemingly become a scientific process that causes some to wonder if it’s even worth it. Rest assured; it is! With Facebook still the number one social networking site, businesses would be crazy to not get in on the action. And once you realize the basics to achieving marketing success, […]

Native Advertising: What is It?

By | August 15, 2013

If you haven’t heard of native advertising, don’t feel like you’re out of the loop. This term really didn’t come into use until 2012. Although it’s actually one of quite a few buzzwords related to online advertising, it’s probably one of the most significant. The reason why, is that it refers to a trend that […]

The Weekly Recap: Effectively Reaching Customers

By | August 12, 2013

How have your sales been these past few weeks? Whether you’re meeting your current goals or looking to improve your numbers, you’re always challenging yourself to keep growing. This week, we’re here with some helpful reminders about your site content, as well as news on the latest way to reach customers who may be in […]