Comments on: How to Avoid the 3 Most Common E-Commerce Checkout Mistakes http://www.ecommercepartners.net/blog/how-to-avoid-the-3-most-common-e-commerce-checkout-mistakes.html Ecommerce Partners blog Fri, 21 Oct 2011 22:44:29 -0600 http://wordpress.org/?v=2.8.6 hourly 1 By: Mehul Jain http://www.ecommercepartners.net/blog/how-to-avoid-the-3-most-common-e-commerce-checkout-mistakes.html/comment-page-1#comment-102610 Mehul Jain Mon, 28 Dec 2009 19:19:18 +0000 http://www.ecommercepartners.net/blog/?p=189#comment-102610 Thank you, the points you mentioned are definitely very useful, just to add in my two cents: 1) Make the Checkout Process as simple as possible - I read somewhere a while back, the more pages & clicks you add to the process, the more likely is the customer to "opt out" 2)Use the information that the customer is entering intelligently : There is no bigger turn off for the customer than to enter the same information all over again.. 3) Make sure the customer knows that paying through credit card is 100% safe on your website (or, let him / her know, that the website does NOT store credit card information & so it's safe...) 4) Innovate the whole process : I came across this Ajax based "drag-and-drop" to shopping cart feature... that's so innovative & cool.. something that's bound to intrigue the customer! Thank you, the points you mentioned are definitely very useful, just to add in my two cents:

1) Make the Checkout Process as simple as possible – I read somewhere a while back, the more pages & clicks you add to the process, the more likely is the customer to “opt out”

2)Use the information that the customer is entering intelligently : There is no bigger turn off for the customer than to enter the same information all over again..

3) Make sure the customer knows that paying through credit card is 100% safe on your website (or, let him / her know, that the website does NOT store credit card information & so it’s safe…)

4) Innovate the whole process : I came across this Ajax based “drag-and-drop” to shopping cart feature… that’s so innovative & cool.. something that’s bound to intrigue the customer!

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