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	<title>ECP&#039;s blog &#187; Tips and Tricks</title>
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		<title>Expert ECommerce Tips: Understanding How Users Read a Website</title>
		<link>http://www.ecommercepartners.net/blog/expert-ecommerce-tips-understanding-how-users-read-a-website.html</link>
		<comments>http://www.ecommercepartners.net/blog/expert-ecommerce-tips-understanding-how-users-read-a-website.html#comments</comments>
		<pubDate>Tue, 11 Oct 2011 16:23:15 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[Usability]]></category>
		<category><![CDATA[Website Design]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=708</guid>
		<description><![CDATA[Many of our clients come to us after spending a significant amount of time and resources designing or redesigning their website, and are still getting poor conversion results.  We see it all the time.  What many clients might not have been aware of is that their new design could have been doomed from the start. [...]


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<li><a href='http://www.ecommercepartners.net/blog/engage-users-with-online-slide-presentations.html' rel='bookmark' title='Permanent Link: Engage Users with Online Slide Presentations'>Engage Users with Online Slide Presentations</a></li>
<li><a href='http://www.ecommercepartners.net/blog/top-10-reasons-people-leave-your-website.html' rel='bookmark' title='Permanent Link: Top 10 Reasons People Leave Your Website'>Top 10 Reasons People Leave Your Website</a></li>
</ol>]]></description>
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		<title>5 Tips to Prepare for a Networking Event</title>
		<link>http://www.ecommercepartners.net/blog/5-tips-to-prepare-for-a-networking-event.html</link>
		<comments>http://www.ecommercepartners.net/blog/5-tips-to-prepare-for-a-networking-event.html#comments</comments>
		<pubDate>Fri, 01 Jul 2011 21:23:29 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=702</guid>
		<description><![CDATA[Ask anyone who has been in business for a considerable amount of time, and they&#8217;ll tell you that there are a thousand different ways to be successful. However, there are common habits that persist among those who excel. One commonality is being an effective networker who is able to prepare for an event, work a [...]


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<li><a href='http://www.ecommercepartners.net/blog/prepare-a-holiday-calendar.html' rel='bookmark' title='Permanent Link: Prepare a Holiday Calendar'>Prepare a Holiday Calendar</a></li>
<li><a href='http://www.ecommercepartners.net/blog/build-strong-affiliate-relationships.html' rel='bookmark' title='Permanent Link: Build Strong Affiliate Relationships'>Build Strong Affiliate Relationships</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Reasons People Leave Your Website</title>
		<link>http://www.ecommercepartners.net/blog/top-10-reasons-people-leave-your-website.html</link>
		<comments>http://www.ecommercepartners.net/blog/top-10-reasons-people-leave-your-website.html#comments</comments>
		<pubDate>Fri, 27 May 2011 18:16:54 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[Usability]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=690</guid>
		<description><![CDATA[You work hard to bring traffic to your website. You invest money in online marketing strategies such as search engine optimization, pay per click marketing, social media and more. However, many basic issues will drive people away from your website and lower conversion. Luckily, many of these problems can be corrected with a bit of [...]


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<li><a href='http://www.ecommercepartners.net/blog/top-10-ways-to-optimize-social-networking.html' rel='bookmark' title='Permanent Link: Top 10 Ways to Optimize Social Networking'>Top 10 Ways to Optimize Social Networking</a></li>
<li><a href='http://www.ecommercepartners.net/blog/real-people-visit-your-e-commerce-store-ask-them-what-they-think-of-your-site.html' rel='bookmark' title='Permanent Link: Real People Visit Your E-commerce Store  &#8211; Ask Them What They Think of Your Site'>Real People Visit Your E-commerce Store  &#8211; Ask Them What They Think of Your Site</a></li>
</ol>]]></description>
		<wfw:commentRss>http://www.ecommercepartners.net/blog/top-10-reasons-people-leave-your-website.html/feed</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Developing an Ecommerce Strategy</title>
		<link>http://www.ecommercepartners.net/blog/developing-an-ecommerce-strategy.html</link>
		<comments>http://www.ecommercepartners.net/blog/developing-an-ecommerce-strategy.html#comments</comments>
		<pubDate>Thu, 05 May 2011 18:11:17 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=685</guid>
		<description><![CDATA[There are many complexities involved in designing and building a successful ecommerce website. The process of creating an online business is by no means a quick and easy overnight task. Many people envision building a website for their business but don’t take into account the intensive research and technical specifications that must go into the [...]


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<li><a href='http://www.ecommercepartners.net/blog/ebusiness-3-scenarios.html' rel='bookmark' title='Permanent Link: Ebusiness: 3 Scenarios'>Ebusiness: 3 Scenarios</a></li>
<li><a href='http://www.ecommercepartners.net/blog/the-golden-triangle-of-ecommerce.html' rel='bookmark' title='Permanent Link: The Golden Triangle of Ecommerce'>The Golden Triangle of Ecommerce</a></li>
</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Top 10 Ways to Prep Your Website For Mother’s Day 2011</title>
		<link>http://www.ecommercepartners.net/blog/top-10-ways-to-prep-your-website-for-mothers-day-2011.html</link>
		<comments>http://www.ecommercepartners.net/blog/top-10-ways-to-prep-your-website-for-mothers-day-2011.html#comments</comments>
		<pubDate>Wed, 30 Mar 2011 14:44:35 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Seasonal Shopping]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=679</guid>
		<description><![CDATA[A Mother’s Day classic is serving breakfast in bed. However, not everyone lives with Mom. In fact, most people live too far from Mom  to celebrate the day in person. Because of this, Mother’s Day is one of the most important ecommerce sales holidays of the year. Its seasonal sales volume is second only to [...]


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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Dynamic Strategies for Successful Email Marketing</title>
		<link>http://www.ecommercepartners.net/blog/dynamic-strategies-for-successful-email-marketing.html</link>
		<comments>http://www.ecommercepartners.net/blog/dynamic-strategies-for-successful-email-marketing.html#comments</comments>
		<pubDate>Tue, 01 Feb 2011 18:10:53 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=668</guid>
		<description><![CDATA[With advances in digital technologies, marketing via email has become an essential activity for any business. Unlike traditional mail, emails can be delivered immediately to customers to provide information about products and promotions without the additional overhead of paper, printing and postage for brochures and other promotional materials. However, email is only effective when utilizing [...]


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<li><a href='http://www.ecommercepartners.net/blog/e-commerce-marketing-back-to-basics.html' rel='bookmark' title='Permanent Link: E-commerce Marketing: Back to Basics'>E-commerce Marketing: Back to Basics</a></li>
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Minimize Shopping Cart Abandonment</title>
		<link>http://www.ecommercepartners.net/blog/minimize-shopping-cart-abandonment.html</link>
		<comments>http://www.ecommercepartners.net/blog/minimize-shopping-cart-abandonment.html#comments</comments>
		<pubDate>Mon, 31 Jan 2011 16:18:18 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=664</guid>
		<description><![CDATA[If your business is only converting 1 or 2% of its online shoppers, you are not alone. On average, 98% of people who visit a website will not make a purchase. However, the more shocking statistic involves people who initiate the checkout process &#8211;  two out of 3 online shoppers will put an item [...]


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<li><a href='http://www.ecommercepartners.net/blog/the-4-in-1-shopping-cart-special.html' rel='bookmark' title='Permanent Link: The 4 in 1 Shopping Cart Special'>The 4 in 1 Shopping Cart Special</a></li>
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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>E-commerce Marketing: Back to Basics</title>
		<link>http://www.ecommercepartners.net/blog/e-commerce-marketing-back-to-basics.html</link>
		<comments>http://www.ecommercepartners.net/blog/e-commerce-marketing-back-to-basics.html#comments</comments>
		<pubDate>Wed, 29 Dec 2010 20:08:32 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=662</guid>
		<description><![CDATA[Internet marketing is a valuable and necessary part of any e-commerce strategy. There are various marketing techniques ranging from email newsletters to partnering with online affiliates and it is important to understand the available options to select those that are right for your company. At ECommerce Partners, we tend to focus on the marketing channels [...]


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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Pre-Launch Buzz For Your E-Commerce Business</title>
		<link>http://www.ecommercepartners.net/blog/pre-launch-buzz-for-your-e-commerce-business.html</link>
		<comments>http://www.ecommercepartners.net/blog/pre-launch-buzz-for-your-e-commerce-business.html#comments</comments>
		<pubDate>Thu, 23 Dec 2010 15:57:01 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=657</guid>
		<description><![CDATA[As convenient as it may be, it’s unrealistic to believe an e-commerce website can be developed overnight and start the revenue producing a few days in. Website development is a long-term process including design, content creation and a well-implemented structure that requires extensive development and testing. However, while your website structure is in development, there [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Create Your 2011 Budget</title>
		<link>http://www.ecommercepartners.net/blog/create-your-2011-budget.html</link>
		<comments>http://www.ecommercepartners.net/blog/create-your-2011-budget.html#comments</comments>
		<pubDate>Tue, 30 Nov 2010 18:46:18 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Seasonal Shopping]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=650</guid>
		<description><![CDATA[The Temptation
Many enterprises both big and small believe the best time to start budget planning is in January. By then, they reason, they’ll have the ability to analyze sales and marketing statistics over the past year and adjust financial planning accordingly. However, in this scenario, companies lose valuable time that could have been spent implementing [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Strategize For Q4</title>
		<link>http://www.ecommercepartners.net/blog/strategize-for-q4.html</link>
		<comments>http://www.ecommercepartners.net/blog/strategize-for-q4.html#comments</comments>
		<pubDate>Fri, 05 Nov 2010 21:37:44 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=645</guid>
		<description><![CDATA[Have you ever taken a break from holiday shopping to analyze what big retailers do to turn Black Friday weekend into the year’s best figures? We’ll examine some of the big retailer’s success stories, letting you in on their secret tricks that can work for practically any company budget. Despite a sluggish economy, U.S. retailers [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Build Strong Affiliate Relationships</title>
		<link>http://www.ecommercepartners.net/blog/build-strong-affiliate-relationships.html</link>
		<comments>http://www.ecommercepartners.net/blog/build-strong-affiliate-relationships.html#comments</comments>
		<pubDate>Tue, 02 Nov 2010 20:56:57 +0000</pubDate>
		<dc:creator>Elana Birnbaum</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=640</guid>
		<description><![CDATA[Any e-commerce merchant of virtually any size can plug into an affiliate network as an advertiser. Outside of negotiating terms, joining an affiliate network is pretty cut-and-dry. You select a network such as Linkshare, Commission Junction or Connect Commerce (Google) and put some tracking software on your site. That’s the easy part. The hard part [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Guide More Customers from Your Brick and Mortar Store to Your Website</title>
		<link>http://www.ecommercepartners.net/blog/guide-more-customers-from-your-brick-and-mortar-store-to-your-website.html</link>
		<comments>http://www.ecommercepartners.net/blog/guide-more-customers-from-your-brick-and-mortar-store-to-your-website.html#comments</comments>
		<pubDate>Mon, 15 Mar 2010 16:21:28 +0000</pubDate>
		<dc:creator>Michal Kaul</dc:creator>
				<category><![CDATA[Ecommerce]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=546</guid>
		<description><![CDATA[If your retail storefront is getting plenty of foot traffic, but your website sales have seen better days, there are a few great marketing strategies you can put into place right away to increase sales and cash in on repeat business.  If your method of getting in-store visitors to check out your website has been [...]


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		</item>
		<item>
		<title>Email Segmentation: Tips to Improve Conversion</title>
		<link>http://www.ecommercepartners.net/blog/email-segmentation-tips-to-improve-conversion.html</link>
		<comments>http://www.ecommercepartners.net/blog/email-segmentation-tips-to-improve-conversion.html#comments</comments>
		<pubDate>Tue, 02 Feb 2010 23:44:27 +0000</pubDate>
		<dc:creator>Dennis Consorte</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Tips and Tricks]]></category>
		<category><![CDATA[conversions]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[segmentation]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=528</guid>
		<description><![CDATA[According to Internet Retailer, 4 of the top 20 websites grossing between $25MM &#038; $100MM online send out 20 or more emails per month in 2009. This seems counter-intuitive as sending a mass email to your entire list will surely burn leads. How is it done?


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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Beating Them At Their Own Game &#8211; Outranking the Competition</title>
		<link>http://www.ecommercepartners.net/blog/beating-them-at-their-own-game-outranking-the-competition.html</link>
		<comments>http://www.ecommercepartners.net/blog/beating-them-at-their-own-game-outranking-the-competition.html#comments</comments>
		<pubDate>Thu, 04 Sep 2008 17:00:52 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[SEO/SEM]]></category>
		<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=228</guid>
		<description><![CDATA[Ever been frustrated by the competition?&#160; Let&#8217;s face it &#8211; they have huge advertising budgets and, well, you don&#8217;t.&#160; What if I told you that there was a way to use their search engine rank to get some more attention for your own ecommerce site&#8230;would you be interested?

First, a preliminary note:&#160; This process involves the [...]


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</ol>]]></description>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>What do your customers want?</title>
		<link>http://www.ecommercepartners.net/blog/what-do-your-customers-want.html</link>
		<comments>http://www.ecommercepartners.net/blog/what-do-your-customers-want.html#comments</comments>
		<pubDate>Tue, 05 Aug 2008 11:33:51 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=222</guid>
		<description><![CDATA[When it comes to selling yourself on the Internet &#8211; and let&#8217;s face it, before you can sell a product or service you have to sell the customer on you &#8211; there are a few key points that can tip the scales in your favor with online customers.&#160; Here are a few Internet marketing tips [...]


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</ol>]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Preparing for Success &#8211; Gift Cards</title>
		<link>http://www.ecommercepartners.net/blog/preparing-for-success-gift-cards.html</link>
		<comments>http://www.ecommercepartners.net/blog/preparing-for-success-gift-cards.html#comments</comments>
		<pubDate>Wed, 30 Jul 2008 11:47:41 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=219</guid>
		<description><![CDATA[One of the hottest trends in ecommerce marketing is offering gift cards or online gift certificates to your customers.
 
Think about it from their point of view for a minute and it makes perfect sense.&#160; A customer is surfing the Internet looking for a last minute gift for a relative, coworker or friend that is [...]


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		<title>Use Paypal?  You&#8217;d better read this</title>
		<link>http://www.ecommercepartners.net/blog/use-paypal-youd-better-read-this.html</link>
		<comments>http://www.ecommercepartners.net/blog/use-paypal-youd-better-read-this.html#comments</comments>
		<pubDate>Fri, 25 Jul 2008 14:28:55 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=216</guid>
		<description><![CDATA[It was brought to my attention recently that Paypal is intentionally overcharging their customers by making it unclear as to exactly how much they are paying in fees and what the process is to qualify for paying the lower rates.
If you are a Paypal user, you owe it to yourself to watch this video and [...]


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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>STumbling Your Way Into New Traffic</title>
		<link>http://www.ecommercepartners.net/blog/stumbling-your-way-into-new-traffic.html</link>
		<comments>http://www.ecommercepartners.net/blog/stumbling-your-way-into-new-traffic.html#comments</comments>
		<pubDate>Wed, 23 Jul 2008 11:16:00 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=215</guid>
		<description><![CDATA[We have talked recently about using social media web sites to your advantage in the ecommerce marketplace and today I want to steer you in the direction of one of the most useful and simple ways to use social media to draw new visitors to your online business.
You could say that I stumbled upon this [...]


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		</item>
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		<title>Show your Expertise, Grow Your Business</title>
		<link>http://www.ecommercepartners.net/blog/show-your-expertise-grow-your-business.html</link>
		<comments>http://www.ecommercepartners.net/blog/show-your-expertise-grow-your-business.html#comments</comments>
		<pubDate>Tue, 22 Jul 2008 11:00:00 +0000</pubDate>
		<dc:creator>Michael</dc:creator>
				<category><![CDATA[Tips and Tricks]]></category>

		<guid isPermaLink="false">http://www.ecommercepartners.net/blog/?p=213</guid>
		<description><![CDATA[By the time you read this, I will be on my way to New Orleans for a couple of days out of town.&#160; Ironically, this post was inspired in part by the French Quarter of New Orleans â€“ or at least some of the employees of that area.&#160; There are some businesses in that area [...]


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