Category Archives: Marketing

Online Shopping Holiday Projections, Content Marketing and Amazon Sales Tax

By | September 18, 2012

In ecommerce this week, the gap between social media and ecommerce is decreasing as vendors look for new ways to integrate an interactive experience for their users. Ecommerce and publishing are becoming more intertwined as publishers look for new revenue streams and ecommerce continues at an unprecedented rate of growth. Sales tax increases could affect […]

Ecommerce through Pinterest, UPS Shipments Soar & Ecommerce Future Growth

By | July 30, 2012

Online sales have been soaring, according to new figures released by several key agencies in the ecommerce industry. The United Kingdom is posting significant growth in online sales in the first half of 2012, and the mobile shopping experience is becoming more important to online vendors than ever before. Pinterest has become a powerful force […]

Niche Online Shopping, Google Search Accommodations & Connected TV

By | July 17, 2012

The ecommerce world has grown at an unprecedented rate in recent years, and with the growth of the industry has developed a thriving community of niche websites specializing in specific products and services. Tablets have had a significant impact on consumer behavior, according to recent studies, and augmented reality is becoming more prevalent in online […]

Future of Ecommerce, Google Shopping Updates & Ecommerce for Tablets

By | July 3, 2012

The ecommerce industry has seen several important announcements and changes this week. There have been projections made for the future growth of the ecommerce industry as well as significant alterations made to Google Shopping. Whether you are an online shopper using a tablet or an ecommerce vendor, don’t miss the top ecommerce stories of the […]

Google AdWords, Increase Online Shopping & Ecommerce Stocks

By | June 25, 2012

The ecommerce industry has been showing significant growth over the past few years, and new figures indicate that the popularity of ecommerce has now influenced stock market figures as well. Ecommerce opportunities have been expanding globally, but one undervalued ecommerce asset may be found in Latin America. As online shopping becomes more ingrained in consumer […]

International Ecommerce Trends and Record Breaking Online Ad Spend

By | June 12, 2012

This week, online merchants gathered in Chicago to discuss emerging trends and industry best practices for increasing conversions in their online stores. In other news, online advertising revenue shot up by more than 15% this year, and is poised to continue with this high rate of growth until at least 2014. Apple introduced some new […]

Ecommerce News: Online 2012 Sales Forecasts, Twitter Marketing & Improving Customer Experience

By | May 8, 2012

This week in ecommerce, online retail stores are seeing a certain rise in sales. Some of the highlights we’ve seen are: 1)      Will online retail sales finally exceed their B&M counterparts in the near future? 2)      Optimizing your company Twitter account 3)      Anand Subramaniam insight on enhancing online customer experience 4)      Define your businesses value […]

Ecommerce News: Social Gifting, Lifetime Value & Ecommerce Best Practices

By | April 30, 2012

In Ecommerce news this week, retailers are finding new and innovative ways to market their products and to increase exposure to their business. In an effort to increase online sales, virtual retail businesses are looking into social gifting, utilizing open platforms, and harnessing new technologies to bring their marketing to the top. Online businesses are […]

Ecommerce News: Brazil Online Sales, Mobile Tracking & Digital Catalogs

By | March 26, 2012

Retailers Making Inroads by Joining Ecommerce Market Big and small businesses alike are now joining the ever-expanding online shopping network, and many are also taking advantage of established shopping portals such as Amazon.com to promote their products. George Manlove, CEO of Vann’s shoe company, established his ecommerce store 15 years ago, as one of the […]

Ecommerce News: Google Updates, Content Marketing & UK Ecommerce Sales

By | March 19, 2012

Big Changes are Coming to Google: Algorithm Updates & Semantic Search The WSJ published an article discussing changes expected to sweep Google, America’s most popular search engine. Several new changes were discussed in the article including more than blue links in the search results, ‘semantic’ search, and a broader collection of results from search queries. […]

Top Ecommerce News: Pinterest, Web Design & Ecommerce in Europe

By | March 12, 2012

Pinterest a Great Marketing Tool for Ecommerce Retailers Pinterest, the popular social media site, allows users to pin their favorite videos and images on a personalized ‘virtual pin board.’ For ecommerce stores, this popular social media outlet is perfect for marketing products to a large audience, and by pinning the best pictures of their products, […]