Category Archives: Ecommerce


Recover from Penguin 2.0 with These 3 Tips

By | June 3, 2013

Google’s Penguin 2.0 algorithm, released last month, may have thrown a wrench in your ecommerce site’s SEO. If this anti-spamdexing tool thinks you’re using black-hat techniques, such as link-stuffing, it’ll penalize, even if you’re not doing it consciously. Check out these tips to help you recover your ranking and keep traffic flowing to your website.

New Approaches To Online Marketing

By | May 28, 2013

Now that Memorial Day has passed, it’s almost time for a new month, a new season—and, perhaps, some new approaches to your online marketing. How can you keep your businesse’s web site relevant, appealing, and performing well in searches? These savvy ecommerce professionals have provided some excellent tips that any online entrepreneur will find useful. […]

Understanding Ecommerce Re-Platforming: Infographic

By | April 29, 2013

Does your business need a new ecommerce platform? Re-platforming your business can help you better adapt to a more complex web, and stay ahead of the competition. By using the latest in ecommerce technology you can increase your site efficiency, meaning less customer support and maintenance needed, powering a higher ROI through better conversion rates […]

Online Shopping Trends, Compete With Amazon & Ebay, Importance of Website Usability

By | December 24, 2012

The holiday season is finally coming to a close and so far it’s been good news for e-commerce. There are also tips for showing customer appreciation, ways to compete with the big boys, Amazon and Ebay, how to make sure your home or landing page sends the right message, and more.

Ecommerce Growth, Twitter Advertising and Abandoned Shopping Carts

By | September 5, 2012

Ecommerce is showing more signs of growth, even as other sectors of the economy are slow to rebound. Ecommerce’s convenience and simplicity has made it a staple of the modern retail industry, with large brands and local businesses alike developing an ecommerce strategy to encourage growth and increase sales. With growth at record levels and […]

Ecommerce Strategies, Ecommerce Start-Ups and PinPointing

By | August 28, 2012

Ecommerce vendors are finding new ways to grow based on lessons offered through the traditional retail industry and other successful ecommerce models. Investors are opening up about the criteria that they look for when selecting ecommerce start-ups to fund, which is giving vendors unique insight into how to create a flourishing ecommerce business. Twitter may […]

Ecommerce Growth, Mobile Search and Facebook Advertising

By | August 22, 2012

With 2nd quarter sales at record levels, experts are projecting that the ecommerce industry will continue to see remarkable growth, particularly due to the new investments being made in the market. In other news, smartphone users rely very heavily on their mobile devices to locate local businesses, and Facebook is exploring new ad formats to […]

Ecommerce Spending, Mobile Optimization and Ecommerce Growth

By | August 14, 2012

With new figures released on ecommerce sales in the 2nd quarter, the top stories in the industry have covered the resiliency and positive growth of this flourishing market. The ecommerce industry has experienced another quarter of double-digit growth, which has prompted experts to consider how the ecommerce market can be expected to perform in the […]

Ecommerce News: Highlights and Top Stories from the Week of July 31st

By | August 8, 2012

The ecommerce landscape has been evolving rapidly over the past few weeks with the introduction of Google Shopping and other initiatives by Google to simplify the online shopping experience. Social commerce and mobile app development has become more popular than ever before according to recent reports, and technology giant, Apple, is considering an investment in […]

Ecommerce News: Social Gifting, Lifetime Value & Ecommerce Best Practices

By | April 30, 2012

In Ecommerce news this week, retailers are finding new and innovative ways to market their products and to increase exposure to their business. In an effort to increase online sales, virtual retail businesses are looking into social gifting, utilizing open platforms, and harnessing new technologies to bring their marketing to the top. Online businesses are […]