Category Archives: Ecommerce

Ecommerce

How Leading Apparel Supplier, Castro, Went from Strictly In-Store to Successful Omni-Channel Retailing in Less Than One Year

By | November 6, 2013

When Castro, an international apparel manufacturer with headquarters in Israel, recently agreed to our suggestion to add a dedicated mobile presence to their existing e-commerce website and Facebook pages, we were excited. Not, mind you, because we were hoping to break new grounds — after all, many of our clients are already deeply engaged in […]

A Backup Plan for Server Outages

By | September 24, 2013

Nearly every forward-thinking business knows that there is no perfect provider, perfect platform or even—yes—perfect client. ECommerce Partners continues to be transparent on this point; in terms of mutually beneficial and results-driven performance, it’s all about finding the best fit between a company’s needs and a provider’s capabilities.

The Weekly Recap

By | August 19, 2013

How has business been for you lately? If it’s been great, we’re glad to hear it, and we want you to continue on an upward trend. If things have been rocky, we hope to help you get back on track. Our diverse run-down of good advice this week includes the latest on Google’s Keyword Planner, […]

The Weekly Recap: Effectively Reaching Customers

By | August 12, 2013

How have your sales been these past few weeks? Whether you’re meeting your current goals or looking to improve your numbers, you’re always challenging yourself to keep growing. This week, we’re here with some helpful reminders about your site content, as well as news on the latest way to reach customers who may be in […]

The Sixth Sense: Digital Shopper Segments

By | July 12, 2013

For some industries, purchases and the journeys that lead to them may be more influenced by behavioral factors than by demographics. A new report from Compete and GroupM revealed that digital media and advertising heavily influences almost half of all purchases. Digital media and advertising aren’t the only things affecting the purchase process and decision. […]

Recover from Penguin 2.0 with These 3 Tips

By | June 3, 2013

Google’s Penguin 2.0 algorithm, released last month, may have thrown a wrench in your ecommerce site’s SEO. If this anti-spamdexing tool thinks you’re using black-hat techniques, such as link-stuffing, it’ll penalize, even if you’re not doing it consciously. Check out these tips to help you recover your ranking and keep traffic flowing to your website.