Western Belt Buckle
It’s a simple idea: take one part of the huge accessories market and focus on building the biggest and best inventory online.
The challenge:
Fashion and accessories online is a lucrative and growing marketplace. To help our client capture this consumer we needed:
- highly competitive search terms
- logical categories based on style and trends
- easy searches by price, color, size, and style
- a chic, fashion-forward layout, and
- an information section to drive interest and create up-sell.

