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My Wrestling Room.com
An ecommerce store selling gear for wrestling, My Wrestling Room.com also hosts an online bulletin board posting general information about wrestling, tournaments, and team rankings.
The challenge:
- Building a unique inventory management system for a site that has a large number of products drop-shipped
- Create a wrestling community resource attracting the user group
- Keeping users on the site by creating a blog that presents sports information formerly accessed via outside links
A recent study by online market research firm* found that shoppers who visit blogs spend about 6% more than the average online shopper.
http://www.mywrestlingroom.com